The Art Of Purposeful Branding w/ Sina Port

Join Ummahpreneur’s Founder Abby El-Asmar as he interviews Muslim Entrepreneurs at the top of their game to break down business, lifestyle, mindset and entrepreneurship from an Islamic perspective!

Guests come from all backgrounds to shed light on a specific topic or business model that will help give value, inspiration and insight to the audience.

My guest this episode is Sina Port, a Brand Strategist & Speaker.

Sina port specializes in branding, content strategy and brand communication, helping businesses and entrepreneurs to build purposeful brands and share their stories authentically. She is also the host of The Shared Diversity Podcast that focuses on Business, Branding and Womanhood.

In this interview, we sit down together to discuss:

0:00 Intro
2:14 What motivated her to become an entrepreneur
9:02 What are the parallels between entrepreneurship & sports?
12:24 The steps Sina took to go from idea to launching her coaching business
20:00 Is it possible to build a successful brand without being the face of the business?
24:53 What branding really means
38:00 Common branding mistakes business owners are making right now
46:48 What advice she would give her younger self
53:00 Q&A with the live audience

Connect with Sina:

➡️ Website: https://www.sinaport.com/links

➡️ Instagram: https://www.instagram.com/sinaportofficial/

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